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A behind the scenes spotlight on one of our recent award-winning
projects... Riverside Military Academy: COMPRO Productions succeeds
with "Success"
"It's a difficult problem to solve! How can
we entice middle and high school-aged boys to want to subject themselves
to rigid military discipline? Parents who might recognize their
son's need for a more structured environment frequently are apprehensive
about how to determine what's going to be the best thing for for
their child. How can we reassure them so they can confidently provide
their boys an opportunity for the Riverside
experience?" As Riverside
Military Academy's Director of Recruitment,
Capt. Alan Weiler's enthusiasm
for his mission is contagious. "During a period when our society
at-large is beginning to recognize today's problems related to lack
of responsibility, self-discipline and self-esteem in our youth,
Riverside provides young men with
the tools they need to succeed in college... and subsequently, in
life!."
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| COMPRO's production team worked closely
with Riverside Military Academy to create "An Opportunity
for Success" |
The response of COMPRO
Production's production team is almost instantaneous. The message
crystallized. The boys and their parents need to hear that Riverside
Military Academy consistently provides "An
Opportunity for Success". This is the title of the marketing
and orientation video program resulting from the yearlong creative
collaboration of COMPRO and Riverside's
recruiting and admissions departments.
The development of a Riverside
cadet's virtues of individual responsibility, self-discipline, teamwork,
leadership and honor parallels the visual assembly of a cadet's
Riverside uniform, and is explored
against the background of Riverside's
newly-constructed million dollar campus near Gainesville, Georgia.
COMPRO's cameras captured the full
seasonal range of activities and events that comprise the school's
mission to develop and educate the "whole person" in a controlled,
nurturing environment.
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| Director/Cameraman Nels Anderson gives
a bit of creative direction to a Riverside cadet |
Director/Cameraman
Nels Anderson paired COMPRO's
digital Ikegami/Betacam SP cameras
with a full pallet of production hardware and techniques, including
Fisher hybrid dollies, Tyler
helicopter mounts, Steadicams,
and CamMate camera booms, to achieve
the story's spectacular shots. Transitions between the various segments
of the program link visually similar shots to carefully-composed
close-ups of a cadet's hands assembling the uniform. The wrestlers
depicted on a medal being pinned to the uniform are transformed
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| Spectacular visual transitions were achieved
through the use of CamMate camera booms |
into straining wrestlers in an actual match.
The flash of a strobe light at a cadet dance becomes the flash on
the blade of a saber. The rope in the hands of a cadet at the rappelling
tower becomes the uniform's citation cord. The closing sequence
sums up the ongoing developmental cycle of the cadets. The shot
begins in a dorm room, where a graduating cadet is being greeted
by his parents. The camera moves back... then out the 2nd story
window... and then moves down to ground level to settle on an incoming
cadet having his uniform critiqued by an upper-class officer.
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| Riverside's personnel used COMPRO's Client
Channels extensively throughout the production process for approvals
& project updates |
The power of the Internet and COMPRO's
Web site provide another unique production tool. Riverside's
creative and administrative departments surfed into their assigned
Client Channel
to check on the production's progress and to view and approve graphics
and animation samples. COMPRO's
Webmaster and Director/Editor Aaron Weiler (not related
to Alan) says " the Riverside project
was one of the first to make extensive use of our Client
Channels, and took client information and convenience to
a new level. Instead of carving meeting times out of Riverside's
administration office schedules, Capt.
Alan Weiler was able to provide his superiors with a username
and password so they could check the project's progress at their
convenience from 50 miles away... 24/7."
Capt. Weiler
says the results speak for themselves. "The video has been a complete
triumph for us, with school enrollment reaching capacity sooner
than anticipated. From the treatment all the way through Aaron
Weiler's VHS packaging design and floor-to-ceiling display
banners, the creative people at COMPRO
made it possible for Riverside Military
Academy to succeed. And nothing succeeds better than... 'An
Opportunity for Success'!"
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